The countdown for the Rugby World Cup 2025 is building with the Gold Coast named as the ultimate destination for elite athlete preparation!

Thanks to the facilitation of Sports Marketing Australia (SMA), the Australian Wallaroos and the Welsh Women’s Rugby squads will descend upon the Gold Coast in July 2025 for high-performance training camps designed to sharpen skills, boost team synergy and ensure peak physical condition ahead of the world’s biggest rugby stage in England.

With world-class training grounds, top-tier facilities and an environment tailored for world class athletes, the Gold Coast will provide the setting for these powerhouse teams to refine their game plans and push their limits. These camps, made possible through SMA’s strategic expertise and the City of Gold Coast’s Sport Attraction Program, will play a vital role in the teams’ final preparations.
Rugby enthusiasts will have the chance to witness the work that goes into competing at the highest level when training locations and opportunities for public viewing are announced.

General Manager of Women’s Rugby at Rugby Australia, Jilly Collins, emphasised the significance of this opportunity. “Having both the Wallaroos and Wales choose the Gold Coast for their Rugby World Cup preparation speaks volumes about the quality of the facilities and the professionalism behind these camps,” she said. “Thanks to the City of Gold Coast’s Sport Attraction Program and SMA’s expertise, we know this will be a game-changing experience for both teams.”

SMA has the connections, expertise, and industry know-how to make it happen. Contact Jason at jason@sportsmarketing.com.au and put your destination on the sporting map!