NEW ZEALAND

Sports Marketing International (SMI) partners with local government and regional destinations across New Zealand to drive the visitor economy through the placement of events.

SMI has strong relationships with New Zealand National Sporting Organisations and promoters. In addition to more than 950 relationships internationally, we provide opportunities for New Zealand destinations to host events that create strong, events driven tourism outcomes putting the spotlight on these unique locations.

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Whether you are in Local Government, a tourism organisation, or an event owner, we have the complete tool kit to help your sport, region and business grow.  Our team has the knowledge and the relationships that ensure your success.

For more information on Sports Marketing International please call
Corey Bell – General Manager of Commercial and International Partnerships
Mobile: +61 402 848 807
E-mail: cory@sportsmarketing.com.au
McGazzafest 2019

NEWS AND ANNOUNCEMENTS

Warriors v Broncos match.

In an exciting deal negotiated with Hawkes Bay Tourism and Napier City Council, Napier hosted one of the Vodafone Warriors’ first home games of the dynamic 2023 NRL season.

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Blissed Out Yoga FestivaL

The highly successful Hawkes Bay Yoga Festival was the first event to take place through Sports Marketing Australia’s international program attracting hundreds of wellbeing event tourists to the region through the support of Hawkes Bay Tourism, Napier City Council and now Nelson City Council.

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McGazzafest 2019

New Zealand Councils are working closely with Sports Marketing International (SMI), with the team placing a number of dynamic events in unique destinations from major NRL games through to adventureracing and holistic health and wellbeing festivals.

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Case study 4 Traralgon International
Professional tennis hits the spotlight at the Latrobe City Traralgon Tennis International with the prestigious event returning to the Traralgon Tennis Association.

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Hockey vs China (1)
International hockey action featuring the top teams returned to Western Australia with a blockbuster game between the Hockeyroos and China at Bunbury Hockey Stadium.

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Case study 6 New matildas
After the CommBank Matildas embarked on the epic journey to FIFA Women’s World Cup glory, the next generation of Matildas showcased their skills in Wollongong as part of the 2023 Football Australia National Youth Championships (Under 14 and 16 Girls).

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Hockey vs China (1)
Working with City of Gold Coast, SMA has supported the Oceania Hockey Federation (OHF) to deliver a Hook in4 Performance Camp preparing for the recent Pacific Games in Honiara in December and a Hockey 5s World Cup Qualification Tournament for the inaugural FIH Hockey 5s World Cup in Oman in January, 2024.

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| Australia v China PR Match 5, MD3 | AFC U17 Asian Cup™️ 2023 Qualifiers Group G | October 9, 2022 | Shepparton Sports City Precinct, Shepparton, Victoria, Australia
Shepparton has hosted Group G of the AFC U17 Asian Cup 2023™ Qualifiers after being selected as the only regional Victorian venue by the Asian Football Confederation (AFC).

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Case study 9 PNG Prepares ICC Men's T20 World Cup
The recent ICC Men’s T20 World Cup, held in Australia for the first time, has included 45 matches with SMA assisting Cricket PNG with their preparations to qualify for the global event by securing the City of Gold Coast as their “home away from home”.

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